The venture provides media training to disadvantaged youths in small group homes (兒童之家) with the aim of enhancing their employability. The training will cover media workshops (e.g., photography, design, video shooting), career development talks, skills of operating a social media page, visits to local corporates, etc. The trained youths will then team up to create and run social media pages by applying the skills they have acquired through the training.

The disadvantaged youths will be recruited through referrals from NGOs serving these targets.